Mike oversees the Engineering and Technical Operations teams, having helped design the AppNexus system that handles over 12 billion ad requests a day. Prior to founding AppNexus, Mike was Director of Analytics and Product Manager at Right Media (acquired by Yahoo! for $850MM in July 2007), where he designed and managed key applications, including predictive optimization, inventory forecasting, and Media Guard, which protects publishers from harmful or unwanted ad content. Mike's deep understanding of the intersection between business needs and technology innovation began at 15, when he sold his first software application, and continued at Princeton University, where he studied Economics. On his popular blog, MikeOnAds, Mike analyzes the fast-changing display ad management and buying space, and the dynamic interplay between ad networks, ad exchanges, real-time bidding and the entire ecosystem.

Bruce is responsible for the financial health of AppNexus. His experience spans more than 25 years in several sectors of the securities industry including both early stage and publicly traded companies. Prior to joining AppNexus, Bruce served as CFO of the International Securities Exchange (ISE), LLC and ISE Holdings for more than 10 years, seeing the organization through its founding, initial public offering, and the 2007 merger with Eurex, one of the world's leading derivatives exchanges. From 1997 to 1999 Bruce was Senior Vice President for the Board of Trade of the City of New York (NYBOT,) and CFO of the New York Cotton Exchange (a subsidiary of NYBOT) where he pioneered development of an electronic marketplace for trading U.S. Treasury futures contracts. Bruce is a graduate of The Ohio State University where he earned a dual degree in Accounting and Computer Science.